The Deluge of Information

In the overflow of information in the world today, knowledge is the key to success. The capacity to gain knowledge is finite thus the ability to filter and process information will become more important to thrive in the competitive world. In Cairncross’s prediction, “A Deluge of Information”, she believes that companies will have to develop new information technology devices that will sift information into manageable quantities for human utilization. Today the Internet “sifts” the keywords typed in by the user to search for relevant information. Companies such as Yahoo, Google and various other search engines are based on the idea of processing particular information. This prediction is seen valid today because the deluge of information is more organized, is easier to access and is easier to understand than when Cairncross wrote the article.